You’re sitting at your desk at work, plugging away at the task in front of you. It’s your day job, and it pays the bills. It’s not that you hate it, but you can’t stop your thoughts from wandering to your side hustle. Maybe it’s a growing photography business, a DJ gig or some freelance graphic design work. Whatever it is, you love doing it and can’t stop dreaming of the day when you can quit your full-time job and invest the full force of your time and energy into your side hustle.

But dreaming is one thing, and doing is another. How do you take those first steps toward making your hustle your full-time job? How do you know if you’re ready to take your side business to the next level?

If these are the questions you’re asking, then you’re in good company. We’ve got the tips you need to help you learn how you can turn your side hustle into your full-time job.

Signs Your Business Is Ready for the Next Level

What are the real differences between side hustles vs. businesses? The major differences are in how well-developed they are. Side hustles start small and need time to grow and develop. Only by investing time in these early stages can you be sure you’ll have a business worth anything at all.

Because of this, side hustles are always a little rocky when you start out. But let’s say you’ve been doing this for a few months or even a few years. The road is starting to even out, and you’re beginning to feel like you’re in control. Does this mean it’s time? Here are three ways to know if your business is ready to go full-time.

1. You’re Financially Stable

You can measure financial stability in several different ways when you’re running a business. Ideally, the best way to measure this is to look at whether or not you’re currently earning money from your side hustle. Unless you had a very generous benefactor, most startups begin with loans or debts of some kind. Your first months or even years will likely be spent trying to pay off these loans. If you’re finally to the point where you’re starting to earn money — meaning your earnings are higher than your expenses — this is a very positive sign.

Additionally, you’ll want to have a fair amount of savings piled up for a rainy day. The idea here is that if you run into any large expenses down the road, you’ll have the cash to cover it without having to take on more debt. A solid credit score is also a major bonus at this stage.

2. You Have a Scalable Business Model

A scalable business model is one that’s going to allow you to grow and continue making exponentially more money. For example, a business where your expenses are higher than your earnings will result in a net loss and is not a scalable model. This will lead to loss after loss and will eventually burn out. A scalable model, on the other hand, is one that keeps leading upward by minimizing expenses and maximizing profits.

A scalable business model is important for two reasons:

  • It helps you by paying you a salary and also giving you the money you need to keep making the company bigger and better instead of shrinking or even maintaining a status quo.
  • It encourages investors, convincing them you’re worth their money because your business is going to last.

If you’ve got a model in place, have tested it and are already putting it in place, then it might just be time for you to go all in.

3. You’re Having to Turn Down Projects

Turning down projects may initially sound like a negative, but it’s actually a good sign. As you turn out more and more success stories, word of your product or service is going to spread. People will tell their friends, and increasing numbers of curious customers will begin lining up at your door, eager to try your business for themselves.

As a creative professional, however, you only have so much time on your hands. You can’t be in two places at once, and as you become more and more popular, this will inevitably lead to turning down certain projects. At this point, this is a positive for your business because it means the demand is greater than the supply. This allows you to increase prices slightly and should give you confidence that you’re on the fast-track to having a full-time business on your hands.

Steps to Take to Turn Your Side Hustle Into Your Job

Side hustles don’t turn into businesses by accident — they’re the result of careful planning, hard work and a specific set of steps such as these. With this in mind, here are four steps on how to turn your side hustle into your full-time business.

1. Carve Out Time to Create Your Business Plan

A well-thought-out business plan is imperative to the success of your business. Think of it as a road map for your company or startup. Not only does it show your final destination, but it also has a clearly highlighted route that you intend to take to reach your goal. It helps you clarify your vision for your company and communicate this clearly to employees if you have them. Even if you don’t have any employees yet, it’s helpful to write this down for yourself, so you can keep track of your goals.

Business plans are also great for attracting financing and investment. After all, if someone is going to invest in your company, they’ll want to be sure it’s in capable hands, and that they aren’t merely throwing money away. They want to be sure they’ll see returns. A solid business plan can convince them of this.

As you’re getting ready to take the next step with your business, take the time to draw up a comprehensive business plan for your soon-to-be new job. It doesn’t have to be set in stone and can change when you see change is necessary. But, it’s important to have this road map as you start this new journey. Without it, you might get lost along the way. With it, you’ll always be able to keep track of where you’re headed.

2. Craft Your Marketing Skills

It doesn’t matter how amazing your product or service is — if no one knows about it, you won’t make any money. That’s where marketing comes in. Marketing is the art of advertising yourself to the world. To be an effective marketer, you need to figure out exactly what you want your public image to be. You need to figure out what connects with people, then determine how to build this into your brand. Then, you need to figure out the most effective plan for sharing this with the world.

It isn’t enough to send out a promotional email whenever it occurs to you or post on Twitter every couple of weeks. Instead, you need a detailed plan that covers marketing tools like email blasts, website management, social media tracking and in-person events. This is no small challenge, which is why you must build these skills up over time.

Before you can take your business and make it into a full-time job, you’ll need to be confident that your marketing skills are up to the task. If not, then you may need to spend a bit more time developing these. After all, they’re going to be the major driving force that brings traffic to your door. If your marketing skills aren’t up to par, your business likely won’t be making enough to support you.

Hone your marketing skills by reading books, attending seminars, following relevant blogs and even taking classes. You can also conduct case studies by choosing a popular brand you love and paying close attention to the way they market themselves. How often do they post on social media, and what are they posting? How often do they send emails? These brands have become popular because they know how to market themselves, and this makes them fantastic examples to study.

3. Get Ready to Work — A Lot

Anyone can mess around with a hobby in their spare time. Anyone can slowly turn this into something that makes them the occasional dollar. But turning that side gig into a full-time job? It’s a daunting task, and it’s not for the faint of heart. We believe in optimism, and we think you have the power to get it done. However, we also believe in realism, and the reality is that if you want it, it’s going to take a lot of hard work.

You’ve heard the phrase “time is money.” While that’s true in many settings, it likely won’t hold true for you yet. You’ll need to be prepared to put in long hours with little to no visible return. These hours aren’t meaningless, as they’re laying the groundwork for future success, but you’re unlikely to see any monetary gain from them — at least not yet. You’re your own boss, so there won’t be anyone standing over you giving you incentives to keep going. If you want it, it’s up to you and you alone. This is certainly no small task.

To help cope with the strain of this work, try a few of these tips out:

  • Change Hats Often: There’s a good chance that your business isn’t big or stable enough yet to hire employees. That means all the work is going to fall on you as you switch hats at lightning speed, moving from one role to another as the situation calls for it. You’ll need to play the salesperson, the customer service professional, the head of human resources, the bookkeeper, the CEO and more. This can be frustrating, but it also keeps you from getting too bogged down in one role and teaches you the many sides of running a business.
  • Break It Down: Taking your side hustle to a full-time job is a big step, and it’s important to go into it without any illusions that it will be easy. However, you can make this seemingly insurmountable task a little lighter on yourself. One of the best things you can do is to break big tasks down into smaller tasks. Rather than looking at your work as a mountain of projects you’re constantly struggling to make a dent in, create a checklist. Check off one item at a time and allow yourself to feel a sense of accomplishment with every small thing you get done.
  • Think Long Term: Finally, try to maintain a big-picture attitude. When it feels like you’ve worked for hours and hours with little to no results, take a deep breath and remind yourself that you’re planting the seeds for future success. You might not see it now, but someday you’ll look back and be glad you didn’t give up.

4. Build Your Network

Success doesn’t happen in a vacuum, and none of us would ever learn anything if we didn’t have people to learn from. That’s where your network comes into play. This is a fancy term for the smart, savvy and supportive people you chose to surround yourself with as you go on this journey. Maybe some of them you’ll end up working with, but it’s also possible that some of them will never have anything to do with your business. This doesn’t matter — they’re still a vital part of your network.

Here are just a few of the important roles the people in your network can fulfill for you:

  • Inspiration: We all know that feeling of being a kid, looking at someone and thinking “I want to be like them when I grow up.” This is the grown-up version of this. Inspiration encourages us to grow, change and be better. By surrounding yourself with individuals who inspire you, you’ll constantly challenge yourself to up your game.
  • Advice: Few things are more valuable than the advice of someone who has walked in your shoes before. Are you acquainted with the owners of any successful businesses that started just like yours? Ask them what advice they’d give to their younger selves. You never know what tips you might learn.
  • Support: Support might not be a quantifiable resource, but doesn’t make it any less valuable. When times are hard and you’re struggling to see the big picture, sometimes the only thing that keeps you going is the encouragement and help you get from your network, both personal and professional.

Make Your Transition as Smooth as Possible With Táve

As the owner of a brand new business, it’s easy to feel like there’s far too much to do and not nearly enough time to do it in. That’s why so many creative professionals such as wedding photographers, videographers and DJs have tried and fallen in love with Táve.

Táve is a one-stop software app that handles many of the business management tasks associated with running a startup while simultaneously freeing you up to focus more on the creative tasks you love. It’s built to handle lead tracking, online booking, calendar management, email scheduling and so much more.

Are you ready to take the plunge and go full-time with your side hustle? Táve is here to help. Sign up today for your one-month free trial and experience for yourself what makes so many creative business owners fall in love with Táve.

As the owner of a startup business, you have a lot on your plate. You manage clients, track billing and expenses, order supplies and book your services, all while creatively advertising yourself and creating a brand that people will notice. It’s easy to feel like there just isn’t time in the day to fit in any more tasks.

Wouldn’t it be nice if there was a way to ease some of this strain on yourself? A way to give your small business a boost and push you in the right direction? Today, we’d like to suggest that ongoing learning can fulfill this exact role in your life and your business.

In addition to being an invaluable resource as you work to build up your brand and business, ongoing learning has the added bonus of being easy to fit into your busy schedule. You can often even complete this learning online, so you don’t have to worry about dropping everything to commute to a school or campus. Instead, you can do it all from the convenience of your own computer. By sprinkling ongoing learning into your lunch break, evening or weekends, just a little bit at a time, we think you’ll be amazed by the results you see.

The Benefits of Ongoing Learning

It’s easy to feel tired and even burnt out as a business owner. There’s so much to do, and if you’re just starting out, it can feel like all that weight is resting solely on your shoulders. So if you’re asking yourself, “Why should I bother with ongoing learning as a business owner?” then we understand where you’re coming from.

However, we also think that ongoing learning is worth the time and energy. By investing yourself and your efforts, here are just a few of the benefits you’ll begin to experience as a result. Whether you’re a DJ, designer or photographer, ongoing learning has the power to revolutionize your business.

1. Trendspotting

One of the most crucial aspects of running your own business is the need to stay on top of current interests and fads. If you aren’t relevant, customers are very capable of leaving you and going with someone more in line with the latest industry trends. However, if you aren’t currently tapped into the industry mainframe, it can be challenging to get a sense of current trends.

Ongoing education helps with this in more ways than one. First and foremost, it gives you the tools you need to learn how to follow trends. It will teach you how experts stay on top of the shifting markets and help you learn to do the same. Then, you can continue with these techniques even after your learning program ends.

Secondly, it also helps by tapping you into the network itself. As you learn, you’ll be reading relevant books, articles and essays. You’ll be learning to use new tools and technology, and you’ll learn the industry thought leaders who you should be following. In short, ongoing learning puts you directly in touch with the current flow of the industry, thus helping you spot trends even before they crest and decline.

2. Networking

Any educational program is a fantastic opportunity to network, and as a business owner, you’ll want to make the very most of this possibility. If your ongoing learning will put you in touch with classmates, why not reach out to them and exchange ideas, techniques and experiments? Is the instructor or teacher available for contacting? Take advantage of this and make a personal connection with them.

The basic idea here is that you never know which connection could be the one that leads to that breakthrough client, sponsor or investor. Keep those lines of communication open and foster connections with those relevant figures in your industry. You never know how this might end up benefiting you. Even if it never leads anywhere major, you’ll still have valuable connections who you can always ask for advice.

3. Avoid Burnout

Burnout is inevitable. It doesn’t matter if you have the best, most exciting dream job in the entire world. There will always be days, weeks and months where you feel exhausted, and like you’ve lost your vision of why you’re doing this.

The solution is to figure out how to come back from burnout, and how to lessen it as much as possible. One of the best ways of doing this is by reminding yourself what excited you about this world and this industry in the first place. Ongoing learning is a spectacular way to do exactly this. It teaches you about new ideas, new technologies and new trends within your field. It connects you with others who are excited about these things. All of this combines to make the perfect antidote to the burnout that creeps up on us all from time to time.

4. Reinforce the Fundamentals

As a business owner, you’re constantly striving to learn some complicated new techniques in the interest of staying relevant and beating the competition. We’ve all been there, and we get it. It’s vital to stay on top of what’s current.

This becomes a problem, however, when we’re working so hard to stay on trend that we forget the basics. Ongoing learning can help with this. It’s a great chance to be refreshed on the basic skills and information that you started with. We’re not saying you forgot these things. The odds are that these things are so deeply ingrained that you couldn’t forget them if you tried. But sometimes they get buried under the latest gimmick, and we need to be reminded of our roots. Ongoing education is just a gentle reminder that many of us need in this department.

Types of Ongoing Education Available

When we think of education, many of us have the knee-jerk response of instantly conjuring up an image of a classroom in our heads. Because many of us have spent so many years of our life in school, the idea of learning and education is inherently tied to a classroom environment.

The truth is, however, that this is far from the only type of education out there. To illustrate this, just think about the last thing you learned. Maybe you learned the ins and outs of a new app on your phone, how to cook a new recipe or how to speak a new word in a different language. The odds are that you didn’t learn this in a classroom. Many of us are learning new things every day without even really trying. The key to ongoing learning is to make this process intentional.

Here are just a few of the types of ongoing learning where you can begin to invest your time and energy.

1. Formal Education

These all represent forms of education that take place at a fixed time and are more formally organized. While some of these options may be free, these are also very likely to require payment to access.

  • Classroom training: This is what we traditionally think of as education. This means sitting in a classroom with a designated teacher or professor.
  • Formal qualifications: What additional certifications or credentials can you earn in your field? What does the training for them look like?
  • Online interactive learning: Think of this like an online classroom where you can interact with an instructor via messaging systems.
  • Webinar: This is real-time video learning through the internet.
  • Conference: Gatherings of industry leaders, innovators and thinkers who come together to share news, developments and tutorials about the field in question.
  • Seminar: A seminar is a learning group, held perhaps one time or as a series, where one individual leads a discussion-based class.

2. Informal Education

These types of education can be completed on your own, at your own pace, with no oversight of any kind. While it’s not always the case, these types of education are much more likely to be free.

  • Podcasts: Play one of these while commuting to work, washing dishes or running on the treadmill.
  • Video: The internet is full of videos on any topic imaginable.
  • Blogs: Find blogs on the topics that interest you and subscribe to them to sprinkle nuggets of learning throughout your week.
  • Books: No matter what you want to learn about, a book is always one of the best places to go. Both paper books and ebooks are great ways to learn.

Online vs. Offline Learning

There are lots of benefits to both in-person and online learning. You can profit from each in different ways, and each offers benefits that the other does not. Likewise, both have a few drawbacks that the other won’t have. Deciding which is best for you is a personal decision, and there is no right or wrong answer here.

Online learning has the incredible benefit of allowing you to complete your learning from anywhere. At home, at the office on your lunch break or even from a coffee shop on the weekend — it doesn’t matter. You can also complete your learning whenever is convenient for you, save on transportation costs and not worry about having to be somewhere at a specific time.

Offline learning, however, has the added benefit of allowing face time with industry professionals and peers. This creates greater opportunities for networking and helps you build these all-important relationships.

Decide whether online learning, offline learning or a combination of the two is best for you, and take that first step towards beginning your continued education. Whichever you choose, you’ll find it’s well worth it.

Get Your Team on Board

You may have heard the advice that if you want to start a gym program, it’s best to do it with a friend. This is an excellent idea because it gives two people the benefits of a gym routine and creates accountability between the two. When the one sees the other going, they’ll remember their desire to go too, and both can help encourage each other on the days it doesn’t sound so fun.

Ongoing education is very similar. It can be difficult when it seems like you’re the only one doing it. Make things easier on yourself and share the benefits by inviting your entire team to participate in ongoing learning with you.

Here are just a few tips for getting this ball rolling within your business.

1. Highlight a Mix of Learning Opportunities

Not everyone enjoys podcasts, and not everyone like to read books. Some people would rather attend a discussion-based class and others would rather sit in the back of a lecture and listen. To make sure there’s something for everyone, try mixing up the types of educational opportunities created for your employees.

2. Create Learning Incentives

Most people like the idea of learning. That isn’t the problem. The problem is that many people are busy and if there isn’t any concrete reason for them to learn, it’s much easier not. Create a culture of learning by giving employees incentives and rewards for furthering their learning, and you’ll be amazed as you watch this culture grow.

3. Get Your Employees Excited to Learn

Create spaces that foster a love and excitement towards learning, spaces where employees are allowed and encouraged to share what they’ve learned with one another. This might be a bulletin board, a monthly meeting or whatever else you can dream up. Perhaps if an employee completes a particular special educational opportunity, you may even give them the chance to put on a talk for the other employees to share their new knowledge.

4. Bring in Experts

Do you have a longtime friendship with an expert in your industry? Did you just meet an up-and-coming entrepreneur? Ask them if they’d be willing to give a talk to your employees. This gets your employees excited about new topics in the field and brings in an outside voice and a fresh perspective they may not have heard before. Who knows? It may just be the spark that ignites a renewed interest in a particular subject for one of your employees.

How to Get Started With Online Learning as a Business Owner

Getting started is as easy as taking that first step. Pick up a book. Download a podcast. Look up seminars and classes in your area. Once you settle on one or two options that spark your interest, it’s as simple as just beginning.

One idea in particular that you can also investigate is looking into tax deductions for educational expenses. This may not always be an option, depending on specific circumstances, but it’s certainly worth checking out. You never know what benefits you or your employees might qualify for.

Get Your Free Trial of Táve Today

Online education isn’t the only way you can give yourself a helping hand as a small business owner. Your newest virtual assistant is here — Táve. Táve is a software app that helps you manage the business end of your operations and lets you focus on the more creative tasks. From workflow management to online bookings and lead tracking, Táve can do it all.

Try Táve for a month and if you don’t love it, you won’t have to pay a dime. Get your free trial today and start experiencing the power of Táve.

So you own a photo booth. Maybe you get a respectable number of clients and customers but are looking to up that number. Or perhaps you’re struggling even to get enough clients to make ends meet. No matter which position you find yourself in, you’re not alone. Photo booths are a fun and rewarding way to earn money, but they do present unique challenges. There are many pitfalls to avoid, and if you aren’t careful, you may be dipping your toes into one of these holes without even realizing it.

Not to worry. Just as there are several ways to endanger your photo booth business, so too are there numerous ways to get it back on track. If you’re looking to get your photo booth business back in the fast lane, then we want to help. Here are our top tips for increasing your number of photo booth clients.

Offer Referral Benefits to Past Customers

The first step to any photo booth marketing plan should be to make use of any past clients. These individuals are natural marketers for you, and they may already be doing this work without you knowing about it. If they had a positive experience with you, the odds are good that next time someone they know is looking for a photo booth, they’ll say, “Hey, you know who you should check out?” If this process is already happening, why not take the next step and make it official?

Initiate an official referral program that creates a direct chain of cause and effect between customers, referrals, repeat customers and higher numbers of new customers. There are many ways you might set up a program like this, but here is one model you could follow.

Make it a policy that every time a past client refers a new customer, they receive a discount on their next photo booth experience. That discount can be whatever you deem appropriate — half off, 20 percent off — any amount that makes sense for your photo booth business plan.

This plan is beneficial for two reasons. Firstly, it helps bring back customers as repeat clients, which increases the likelihood that you will become fixed in their minds as their photo booth of choice. Secondly, this brings in new first-time clients, who may then refer their friends, and so on. Will you sacrifice a small amount of profit for offering discounts for referrals? Yes, but this is far outweighed by the benefit of attracting so many new customers.

Once you’ve set this new plan into motion, it’s crucial that you make your customers aware of it. Showcase it on your website and social media page, multiple times and in prominent places where it will be impossible to miss. When you meet with your customers in person, remind them verbally. Anytime you’re out on a booking, pass out fliers that have all the necessary information on them. The simple fact is that people love discounts. If you make it known that you’re offering one, the results are sure to follow.

Improve Your Website and Social Media Presence

This tip essentially boils down to one basic idea — make yourself easy to find. In this internet age, people can find anything they want at the click of a button. Most likely, anyone in need of a photo booth today is going to head to a search engine first. This means that you need to make sure that your name is among the first results that appear.

1. The Website

This starts with building a stunning website. Think of this website as the headquarters of your online presence — your business card, advertisement and store all rolled into one. This is where people will come to contact you, to learn more about your policies and services and to hear past testimonials. Your job is to make sure all of this is immediately available and easily accessible.

Minimalism is your best bet when it comes to designing a website. Don’t be tempted to add fancy bells and whistles and instead, keep things simple. Choose plain backgrounds, easy-to-read-fonts and avoid large blocks of text. Place links to your social media at the bottom or top of every page, and don’t bury important information beneath layers of clicks. Above all, place everything in its logical place. Test this by asking a friend who’s never seen your website before to click around and see if they think everything is where it should be.

2. Social Media

There is nearly an endless list of social media platforms you could join, but few of us have time for all of them. Instead, narrow down the ones that are worthwhile. Facebook and Twitter are must-haves for any business, and Instagram is an excellent idea as well, especially given the fact that this is a platform that’s designed specifically to showcase photos. Beyond these, it’s up to you to decide which ones are worth it. Other platforms to consider include YouTube, Pinterest, Snapchat and more.

Once you join these social media platforms, your job is to be an active source of fun, timely and relevant content, featuring your spin on topics of interest to your audience. This means perhaps commenting on news that’s relevant to your industry and customers. It’s an opportunity to link back to your website and blog, if you have one. It involves posting deals, discounts and promos as you’re running them. Essentially, this is a platform for you to connect with your audience and sell yourself as a reliable, fun and trustworthy photo booth service that’s a great choice to hire for someone’s next event.

Besides this, social media is a great place for your customers to connect with you and ask questions, or to leave comments telling you what a great time they had with your booth. These are both things which help boost your credibility and will go miles towards earning you new customers.

Get Testimonials From Past Clients

Have you had even one customer who enjoyed their experience with you? Then there’s the perfect opportunity for a testimonial.

1. How to Get Testimonials

Try sending your clients a survey to fill out after they’ve completed their experience with you, asking them to rate their experience and being sure to leave a field for comments. This comments field is especially crucial, as this is where you can get some great quotes to use.

You might also email, call or contact your past customers directly. Explain that you’re trying to get some testimonials and ask them if they’d be willing to share a quote. There’s no need to say anything fancy here — most people will understand the importance of testimonials and, provided they had a good experience with you, most will be happy to help. Simply be polite, explain what you’re after and ask if they’d be willing to give you a quote. If they are, terrific. If they aren’t, be courteous, thank them for their time and try someone else.

2. Where to Put Testimonials

Testimonials are one of your best marketing tools. In every single piece of your photo booth advertising campaign, there’s a place for some good old-fashioned testimonials. Your website, of course, is the number one place where these will come in handy. Make an entire page on your website dedicated to testimonials, clearly label it and place your quotes there. Additionally, you might put one or two tastefully throughout the rest of the website — perhaps at the bottom of the page, or as a pull-quote.

Social media is another excellent place to advertise some of these glowing testimonials. Maybe this means taking a quote in part or in its entirety and posting it to social media. It could mean linking back to your social media post. However you choose to do this, make sure you’re spreading these types of positive reviews across your social channels, letting people know that you aren’t all talk. You also deliver exceptional results, and people are willing to back you up on that.

Grow Your Network

Networking is an invaluable tool, the importance of which cannot be overstated. It can’t entirely replace advertising, marketing and a strong online presence, as these will always be crucial to your success, but networking still has a critical role to play in your photo booth business growth.

In case you’re unfamiliar with the term, networking is the practice of creating, growing and maintaining personal connections in your industry of choice. This means fellow photo booth owners, photo booths supply companies, frequent patrons of the industry, major local clients and more. Even though some of you may be competitors, and thus playing for different teams, as it were, you’re all involved in the same game, and it’s important to connect with one another.

1. Why Network?

Networking is one of those practices that may feel a bit pointless at the time but will come in handy when you least expect it. Maybe you need a certain supply, and a supplier you connected with months ago is willing to offer you a discount because of your personal connection. Or maybe one of your competitors had to cancel a booking, but has a good relationship with you and so recommended your services to the client instead.

In other words, what goes around comes around. Establish good working relationships with those in your industry, and you never know the ways this might circle back to you.

2. Where to Network?

One of the best ways to network is to volunteer. This may not connect you with competitors, but it will connect you with potential corporate clients. If there’s a charity event going on near you, volunteer your photo booth for free. This gains you exposure with innumerable new potential clients.

Other great ways to network include visiting trade shows, conferences and other industry events. You never know who you’ll meet here, or when those relationships will come in handy for all parties involved.

Offer Auxiliary Services

Every photo booth out there offers the same basic services. The booth itself, maybe some fun props to hold and a photo strip that prints out afterward. These are all elementary services and are standard across the industry. If this is all you have to offer, then your services represent the bare minimum of what a photo booth can be.

To rise above this status, you might want to take time to step back and ask yourself — what else can you offer? How can you set yourself apart by going beyond what ordinary photos booths offer? There is a whole world of ideas out there, but a few of the ones in demand right now that are worth considering include:

  • GIFs: GIFs are all the rage these days, and there is plenty of technology out there that makes this a viable option for photo booths. From three to four frame GIFs to short, boomerang-style GIFs, this is a great extra feature to add to your photo booth services.
  • Green screen: Let your client’s guests see themselves in a whole new world. This isn’t new technology, and it’s so simple that there’s no reason not to offer it.
  • Custom props and backdrops: Clients like customizable photo booths, and they love to see their logo reflected in the photos themselves. Why not make this an option for your next upgrade?
  • Slow-motion video: Everything is a little more dramatic and outrageous when captured in slow-motion video. Because this feature is so much fun, it might just gain you a few extra customers.
  • Dubsmash karaoke booth: Dubsmash is a recent craze and by investing in it, you set yourself up as someone who’s on top of current trends. Let your customers sing and lip-sync to popular songs, or even create the option for your clients to host competitions.
  • Virtual reality: This strays a bit from the basic photo booth service, but there’s enough overlap that this is another natural place you might take your work. Invest in some virtual reality (VR) equipment and let clients rent it for events. With the recent interest in VR, this is sure to be a popular choice.

There is no limit to the places you can take your photo booth or the services you can expand to.

There’s nothing wrong with offering basic services, and you should continue to do so. But if you’re looking to stand out from every other photo booth service out there, it might be time to think about how you can step up your game.

Take Your Business Management Solutions to the Next Level

With all these new incoming customers you’re sure to acquire if you implement these methods, you’ll need improved solutions to manage them. For this, there’s no better solution than Táve. Táve is a one-stop software app that helps you manage the business side of your operations, giving you more time to focus on building your client list and delivering a one-of-a-kind photo booth experience to them.

From workflow management to online booking, Táve can do it all. And best of all? You can try Táve for 30 days free. Sign up for your 30-day trial today, free of charge, and experience the difference only Táve can offer.