The Cost of Not Using a CRM for Your Creative Business
Running a business can be overwhelming. Whether you’re a photographer, event planner, hair stylist or DJ, using a customer relationship management (CRM) system can help you manage your creative business. By not investing in a CRM business management system, you could be experiencing the following:
- Lost Time Doing What You Love
Taking time to learn the ins and outs of business management can take time, and spending time sending out paperwork and managing your business will take some of your focus away from completing your creative work. Not using a CRM system means you’ll need to spend additional time sending emails, questionnaires and reminders.
When you choose to use a system to help you manage the business side of your creative business, you can spend more time doing what you love to do. With a CRM, you will experience greater productivity and reduce the time you spend on performing the everyday business management tasks that are necessary for your company to function.
If you have ever spent time looking through your emails and paperwork to find a specific email or form from a client, you’re wasting time that could be managed better with a business management system. Using management software will allow you to quickly look up information about a specific client. All the information in one location means increased efficiency and less time spent searching for the information you need.
- Lost Leads
If you don’t have the time to respond to every lead that comes your way, you could be missing out on incredible opportunities to grow your business. If your company receives many new leads, it can be challenging to track every lead and respond promptly. CRM systems often include email tracking and scheduling, which will help you stay on top of your leads and close more sales.
Without a CRM system, you may be leaving a lot of money on the table that could be yours if you used a better system to follow-up with your leads. The more you follow up with your leads, the greater potential you have for closing more leads.
Táve Business Management System Can Help You
Tave is a business management software that allows you to manage your time better and stay organized. Through using automation, lead tracking, email scheduling and more, Táve lets you spend less time managing your creative business and more time doing what you love.
Dave Shay from Dave Shay Photography shares how using Táve helped him manage his photography business while he celebrated the birth of his child:
“So while my wife and I have been in the hospital celebrating our newborn, Táve has reminded four different clients about their invoices, sent two pre-wedding questionnaires, one pre portrait shoot questionnaire, closed two stale leads, sent pricing and packages to four new ones, and sent two couples their engagement session planning email.
It’s coming back to days like this that I realized how much Táve does for my business, and it’s pretty awesome to see my business working while I’m not even NEAR a computer.”
Is the Price of CRM Worth It for Creative Businesses?
The price of a CRM system is well worth the investment for a small business because of the time you’ll save and the additional leads you can close. If you’re ready to use a CRM system like Táve to help manage your business, sign up for a free 30-day trial today.